Director, Omnichannel Strategy (MYS)

Remote position within 200 mile radius of Parsippany, NJ – Coming to the office as needed for any client meetings.

A confidential client is hiring a director to lead digital strategy for pharmaceutical brands. This role will advise clients on how to reach healthcare professionals and patients, guide campaign execution across channels, and mentor team members.

Key Responsibilities:

• Develop campaign strategies that connect audience insights, messaging, and channel selection.
• Advise clients on campaign priorities and partner with creative, media, and analytics teams to execute.
• Define how campaigns will be measured and use the results to improve engagement.
• Mentor team members and oversee delivery across multiple projects.

Qualifications:

• 8+ years of experience in pharmaceutical digital marketing or omnichannel strategy.
• Experience planning integrated campaigns and presenting recommendations to clients.
• Working knowledge of audience segmentation, CRM, paid media, and digital analytics.
• Experience leading teams or cross-functional projects.
• Familiarity with pharmaceutical promotional review.
• Bachelor’s degree in a relevant field or equivalent experience.

Please contact Michael Savio at msavio@clarkdavis.com